Amelia Crook has been building online products since the dot com boom. She has worked across business models, industries, stages of growth and continents on brands such as Amazon, Lonely Planet, SEEK and multiple SaaS startups. She has a passion for supporting women in technology and using technology for a positive social impact. She is currently working at Australian Red Cross in the #humanitech team, leading development of a digital verification tool that allows users to receive, claim and share credentials.